Rory John O'Donnell

graphic design - branding - packaging - print production - identity

  • Brand Promotion
  • Logo Design
  • Illustration
  • 3D
  • Other
  • Contact
Vitafusion Vitamin Dispenser

Vitafusion Vitamin Dispenser

Worked with account coordinators to bring awareness to Vitafusion's newly revamped line of adult gummy vitamins by designing and applying labels to create a useful promotional product to be gifted at events and trade shows

Work done while working at Dolphin Creative

Calm Massage Therapy Center Menu

Calm Massage Therapy Center Menu

Used InDesign to create a new in-store pamphlet to list available services, communicate company ethos, and highlight exclusive products all in support of the idea of total wellness

Marzetti Veggie Dip Infographic

Marzetti Veggie Dip Infographic

Given information gathered by the Marzetti polling team, I structured their interesting findings into a visually exciting and easily shareable image to disseminate through social media.

Belvita Mailer Product Photo

Belvita Mailer Product Photo

Composite of two exposures to best showcase the package

Work done while working at Dolphin Creative

Berlinger White Paper

Berlinger White Paper

Used InDesign and Photoshop to layout a professional, eight page marketing pamphlet with charts to be handed out at an industry trade show. All information and charts were provided by client.

Longhorn Steakhouse Tip Sheet

Longhorn Steakhouse Tip Sheet

Designed a handy steak grilling guide to be included in a mailer, to give dads Longhorn's no-fail tips to cook their best approaching Father's Day and a handy reference for the rest of the year

Work done while working at Dolphin Creative

Gatorade Iconic Moments Display Case Mailer

Gatorade Iconic Moments Display Case Mailer

Mockup

Digital 2D render successfully used as a proposal, showcasing Gatorade's 2013 Special Edition "Win From Within" bottles which documented historic moments from Gatorade's roster of most accomplished athletes

Work done while working at Dolphin Creative

Gatorade Iconic Moments Display Case Mailer

Gatorade Iconic Moments Display Case Mailer

Final product

Recipients of the mailer posted about the displays on social media, encouraging the collectability of the Limited Edition bottles.

Work done while working at Dolphin Creative

Gatorade - League of Captains - Early Sketch Concepts

Gatorade - League of Captains - Early Sketch Concepts

Gatorade - League of Captains - Early Sketch Concepts

Gatorade - League of Captains - Early Sketch Concepts

Gatorade - League of Champions Mailer

Gatorade - League of Champions Mailer

Final digital mockup

Gatorade - League of Champions Mailer

Gatorade - League of Champions Mailer

Photo of final product

Xtreme3 Acrylic Display

Xtreme3 Acrylic Display

Unused concept

Created rendering of acrylic display to showcase Schick's three main razor offerings, associating each model with a different usage occasion

Work done while working at Dolphin Creative

Degree USA Soccer Media Mailer

Degree USA Soccer Media Mailer

Designed graphics for a 'footbol' super fan pack loaded with Degree product and included a USA Soccer rally scarf to cheer on the team competing in Rio.

Work done while working at Dolphin Creative

Degree Combine Event

Degree Combine Event

Designed signage, apparel, and accessories for Degree's football competitive combine style event, including a giant leaderboard that could be seen from across the indoor arena

Work done while working at Dolphin Creative

Jim Beam Signature Craft Flat Iron Tasting Event Signage

Jim Beam Signature Craft Flat Iron Tasting Event Signage

Followed brand style guide to design 5 buffet signs, 2 floor-standing telescoping banners, 2 tasting mats, welcome sign, tasting menu, napkins, laser engraved whiskey stones, USB drives, and gift bags for Jim Beam's event showcasing their new Harvest Bourbon Collection in the historic Flat Iron Building in NYC

Work done while working at Dolphin Creative

Heinz Sriracha Mailer Box Mockup

Heinz Sriracha Mailer Box Mockup

Designed a mailer with only one asset provided by the brand, the label which served as the logo for the product. I extracted the pepper from the logo to wrap around three panels of a clamshell style presentation box, embellished with a typeface which matched the style of Heinz's new offering, decorated the inside lid with a tone-on-tone faux 3D word cloud, and secured with a custom wafer seal to look like the new product label.

Work done while working for Dolphin Creative

Coors Light Citrus Radler Mailer Merchandizing Shot

Coors Light Citrus Radler Mailer Merchandizing Shot

Our Coors client asked us for same day delivery of a merchandising shot of the summer mailer that we had designed for them.

This was a request we had never received before. However, I was able to create this image by assembling a makeshift backdrop in our office, utilizing a natural light source, shooting it on an iPhone 5, and heavily editing imperfections in Photoshop.

Work done while working at Dolphin Creative

Red Lobster Digital Recipe Book

Red Lobster Digital Recipe Book

View full project on Issuu

Red Lobster Invitation

Red Lobster Invitation

Designed an invitation to be included in an influencer mailer to get Red Lobster die-hards in the door to be the first to try the new Cheddar Bay Biscuit entree

Work done while working at Dolphin Creative

Pepsi Next Mailer

Pepsi Next Mailer

I worked with account coordinators to designed a deluxe mailer which included a Twister like game, playfully tying into Pepsi Next's campaign featuring spokesperson William Levy's many personas. We produced two versions, English and Spanish in the form of "Tapa la Pepsi Next de Levy".

"foot or elbow" was my contribution to the copy.

Watch the unboxing video to see the full mailer: https://www.youtube.com/watch?v=9bQssVHYFBM

Work done while working at Dolphin Creative

 

 

 

Floral Pop-up Shop Promotional Image

Floral Pop-up Shop Promotional Image

Lays Taste of America Mailer Box

Lays Taste of America Mailer Box

Tuck style box designed to look like a well-traveled suitcase

Mockup Process Example

Mockup Process Example

Examples are work done while working at Dolphin Creative

Tropicana Mailer Crate Mockup

Tropicana Mailer Crate Mockup

Digital mockup

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Vitafusion Vitamin Dispenser
Calm Massage Therapy Center Menu
Marzetti Veggie Dip Infographic
Belvita Mailer Product Photo
Berlinger White Paper
Longhorn Steakhouse Tip Sheet
Gatorade Iconic Moments Display Case Mailer
Gatorade Iconic Moments Display Case Mailer
Gatorade - League of Captains - Early Sketch Concepts
Gatorade - League of Captains - Early Sketch Concepts
Gatorade - League of Champions Mailer
Gatorade - League of Champions Mailer
Xtreme3 Acrylic Display
Degree USA Soccer Media Mailer
Degree Combine Event
Jim Beam Signature Craft Flat Iron Tasting Event Signage
Heinz Sriracha Mailer Box Mockup
Coors Light Citrus Radler Mailer Merchandizing Shot
Red Lobster Digital Recipe Book
Red Lobster Invitation
Pepsi Next Mailer
Floral Pop-up Shop Promotional Image
Lays Taste of America Mailer Box
Mockup Process Example
Tropicana Mailer Crate Mockup