Used InDesign to create a new in-store pamphlet to list available services, communicate company ethos, and highlight exclusive products all in support of the idea of total wellness

Given information gathered by the Marzetti polling team, I structured their interesting findings into a visually exciting and easily shareable image to disseminate through social media.

Composite of two exposures to best showcase the package

Work done while working at Dolphin Creative

Used InDesign and Photoshop to layout a professional, eight page marketing pamphlet with charts to be handed out at an industry trade show. All information and charts were provided by client.

Mockup

Digital 2D render successfully used as a proposal, showcasing Gatorade's 2013 Special Edition "Win From Within" bottles which documented historic moments from Gatorade's roster of most accomplished athletes

Work done while working at Dolphin Creative

Final product

Recipients of the mailer posted about the displays on social media, encouraging the collectability of the Limited Edition bottles.

Work done while working at Dolphin Creative

Digital Mockup

Client wanted a vessel to celebrate their limited edition bottles with labels featuring five larger than life NFL captain personalities, shipped along with their own super-powered comic books.

It was great to be able to contribute to a campaign that propelled Gatorade to a BrandIndex Buzz score of 23, its highest since 2012.

Designed a mailer with only one asset provided by the brand, the label which served as the logo for the product. I extracted the pepper from the logo to wrap around three panels of a clamshell style presentation box, embellished with a typeface which matched the style of Heinz's new offering, decorated the inside lid with a tone-on-tone faux 3D word cloud, and secured with a custom wafer seal to look like the new product label.

Work done while working for Dolphin Creative

Unused concept

Created rendering of acrylic display to showcase Schick's three main razor offerings, associating each model with a different usage occasion

Work done while working at Dolphin Creative

Worked with account coordinators to bring awareness to Vitafusion's newly revamped line of adult gummy vitamins by designing and applying labels to create a useful promotional product to be gifted at events and trade shows

Work done while working at Dolphin Creative

Designed signage, apparel, and accessories for Degree's football competitive combine style event, including a giant leaderboard that could be seen from across the indoor arena

Work done while working at Dolphin Creative

Followed brand style guide to design 5 buffet signs, 2 floor-standing telescoping banners, 2 tasting mats, welcome sign, tasting menu, napkins, laser engraved whiskey stones, USB drives, and gift bags for Jim Beam's event showcasing their new Harvest Bourbon Collection in the historic Flat Iron Building in NYC

Work done while working at Dolphin Creative

Our Coors client asked us for same day delivery of a merchandising shot of the summer mailer that we had designed for them.

This was a request we had never received before. However, I was able to create this image by assembling a makeshift backdrop in our office, utilizing a natural light source, shooting it on an iPhone 5, and heavily editing imperfections in Photoshop.

Work done while working at Dolphin Creative

View full project on Issuu

Designed an invitation to be included in an influencer mailer to get Red Lobster die-hards in the door to be the first to try the new Cheddar Bay Biscuit entree

Work done while working at Dolphin Creative

I worked with account coordinators to designed a deluxe mailer which included a twister like game, playfully tying into Pepsi Next's campaign featuring spokesperson William Levy's many personas. We produced two versions, English and Spanish in the form of "Tapa la Pepsi Next de Levy".

"foot or elbow" was my contribution to the copy.

Watch the unboxing video to see the full mailer: https://www.youtube.com/watch?v=9bQssVHYFBM

Work done while working at Dolphin Creative

For social media posts

Designed a desktop neon sign for Propel. In the process I created many mockups (like this one), each one 100% hand-drawn, no photos used.

Work done while working at Dolphin Creative

Digital Mockup

Examples are work done while working at Dolphin Creative